Donut Tree
When Edible decided to debut their new “Donut” on National Donut Day, they knew they needed to do it in a way that would stand out. Havas Street took on the challenge by placing an 18 foot tree in the heart of New York City’s Oculus. Not only was this one-of-a-kind tree growing donuts but Edible ambassadors were onsite armed with barrel baskets full of donut samples and coupons for all to enjoy.
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