Dollar Shave Club

 

Dollar Shave Club
Best Razor Ever

The Best Razor Ever Tour was designed to drive hands-on trial and brand recognition for Dollar Shave Club’s Best Razor Ever within a high-density, college-aged and traveling consumer audience. By meeting consumers in social, competitive environments tied to sports, music and local culture, the tour positioned DSC as a performance-driven grooming brand while generating meaningful product trials at scale.

10 Markets

21 Event Days

17.5K+ Giveaways Distributed

82K+ Customer Impressions

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