As a kick off to the holiday cooking season, Save-A-Lot wanted to host an event in their home market of St. Louis to showcase the wide variety of private label products available in their store. Dubbed the “Winter Market”, the two day event featured everything you could hope to expect in a holiday experience including a variety food, drink, and dessert booths, all made from Save-A-Lot products, craft experiences, cooking decorating contests for the kids, and even classes for decorating the perfect holiday table. Hosted at the base of the iconic St. Louis Arch, the event drew huge crowds and spread holiday cheer all weekend long.

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